Mackenzie Keast is a brand experience and live events producer based in Toronto, Canada.
Mackenzie was the Head of Live Experience for Doodles where he led physical activations for the Doodles brand, including appearances at Art Basel in Miami, NFT NYC, Paris, Los Angeles, Virginia Beach, and the much-celebrated immersive experience at 2022’s SXSW in Austin, Texas.
Previously, Mackenzie served as the Executive Director of the Yonge + St. Clair Business Improvement Area in Toronto, where he spearheaded local economic development initiatives through innovative placemaking, event planning, and live activations. Notably, he led the development and execution of the award-winning Tunnel of Glam.
Mackenzie graduated from the University of Waterloo's Urban Design program.
Past Engagements
Head of Live Experience - Doodles
Launched and led the brand experience efforts for Doodles to create immersive moments that brought the brand to life. Delivering a diverse range of tent pole activations, retail environments, trade shows, and fan events, Doodles' live experiences set the bar for Web3 and cement the brand's relevance across popular culture.
Launched and led the brand experience efforts for Doodles to create immersive moments that brought the brand to life. Delivering a diverse range of tent pole activations, retail environments, trade shows, and fan events, Doodles' live experiences set the bar for Web3 and cement the brand's relevance across popular culture.
Executive Director - Yonge + St. Clair BIA
Built and led a 500+ member-based economic development organization with over $1.1 Billion in commercial real estate assets, focusing on the creation and management of events and activations for hundreds of thousands of annual visitors to drive awareness and investment in the midtown Toronto neighborhood.
Built and led a 500+ member-based economic development organization with over $1.1 Billion in commercial real estate assets, focusing on the creation and management of events and activations for hundreds of thousands of annual visitors to drive awareness and investment in the midtown Toronto neighborhood.
Co-Founder - NXT City
Co-founded this non-profit organization to raise awareness and empower emerging leaders in public realm improvement, leading annual events planning and partnership development that brought to life multi-day conferences, public art installations, and civic infrastructure projects in Toronto.
Co-founded this non-profit organization to raise awareness and empower emerging leaders in public realm improvement, leading annual events planning and partnership development that brought to life multi-day conferences, public art installations, and civic infrastructure projects in Toronto.